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Go bolder with the official 2024 COACH PRIME sunglasses,'PRIME 21 - Color Block.' These iconic, special-edition 'Meister X2' shades sport the superior scratch resistance of our polarized PureBlend™ Lens and a metal core for an enhanced fit. Designed in collaboration with Deion Sanders, all the exclusive details are present — including the signature PRIME 21 logo on each temple and "IT’S PERSONAL" emblazoned on the frame’s brow. And the best part? The color-blocked blitz of black and white is accented by metallic gold in a salute to COACH PRIME and Colorado fans everywhere.
All 'PRIME 21' orders ship in premium case and packaging. This product is live and is not a pre-order item.
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These shades salute COACH PRIME’s love of silver and Buff Nation’s unconquerable spirit with a bold blitz of color. Because like the team, we know you’re not just here to show up. You’re here to show out.
Just like everything PRIME… Cool AF
"When you’re confident, the naysayers are never far behind. They’ll get loud. They’ll get personal. And that’s fine.
Because once you’ve got them talking, you’ve already won."
When I saw Deion Sanders, who I consider to being one of the top 5 football players of all time sporting a pair I had to have them.
LOVE THEM!!!
Just like everything PRIME… Cool AF
"When you’re confident, the naysayers are never far behind. They’ll get loud. They’ll get personal. And that’s fine.
Because once you’ve got them talking, you’ve already won."
When I saw Deion Sanders, who I consider to being one of the top 5 football players of all time sporting a pair I had to have them.
LOVE THEM!!!
Just like everything PRIME… Cool AF
PureBlend™ Lens is our most premium lens, featuring clarity and durability beyond anything we’ve ever offered.
I had bought these for my boyfriend to match me with the Millenia DX Mod Stripe pair I bought me. He baked and asked me to order him some sunglasses because he saw the sale. He wanted the same style just different color. I told myself I'll return the other pair. As soon as I looked at the prime I knew those were going to be a keeper. So he's still getting these as one of his Christmas gifts! Prime choice over the other color he chose
These were purchased as a gift. I'm confident that the recipient will very happy to have them.
I’m a big fan of the Prime line of shades — they’ve quickly become my go-to favorite sunglasses
They look and feel amazing
Can’t wait to wear them on the sidelines! Go Henryville, IN HORNETS!!!