"Look good, feel good, play good." COACH PRIME says it — now take it to heart by copping 'PRIME 21 - Black.' These 'Millenia DX' shades score big with a polarized PureBlend™ Lens for superior scratch resistance and a metal core for an enhanced fit and feel. But where 'PRIME 21' truly dominates is the details. Gold-tone hardware and a glossy interior contrast the matte-black frame. And in a nod to the Hall of Famer's undefeated work ethic, metallic 'PRIME' and 'WE COMING' badges grace the temples, reminding you to make today your best day.
Ready to experience the 'DX' difference?
"You better believe we are back this year, bolder and better."
We’ve elevated the design of ‘Millenia DX’ with new materials for a more premium feel, greater durability, and enhanced comfort.
‘Millenia DX’ features an upgraded new frame that’s tougher and more durable than ever.
Flexible arms with a metal wire core increase adjustability without sacrificing integrity.
We’ve elevated the design of ‘Millenia DX’ with new materials for a more premium feel and greater durability.
PureBlend™ Lens is our most premium lens, featuring clarity and durability beyond anything we’ve ever offered.
These shades definitely gave me PRIME TIME ENERGY during my photo shoot!!
Great Shades.
Like the Fit!
Love the Feel!
Really good quality
I 🖤 These!!!
My favorite pair of sunglasses 🕶️
