• Women
  • Men
  • Best Sellers
  • Snow
All Women's Sunglasses
Snow Goggles
Prescription
Blue light
Accessories
Women's Favorites See What's Trending 
New Arrivals for Her Discover Fresh Styles 
Women's Active Wear Get Active 
Women's Eyeglasses Shop Now 
SALE! Last Chance 
Earn 45 entries
$45 $89 50%
5.0
Rated 5.0 out of 5 stars
125 Reviews
Color: PRIME 21 - White
PRIME 21 - White
PRIME 21 - Black
ORBR I
PRIME 21 - Gold
American Icon
Silver Strike II
Blue Phoenix II
Nocturnal Q II
Black Forest II
Dance Electric II
Lion Heart II
Crimson Night II
Dakota Mist II
Citrus Blast II

Get PRIMED for game day with the official 2024 COACH PRIME sunglasses, 'PRIME 21 - White.' Designed with Deion Sanders, these iconic, special-edition 'Millenia DX' shades sport the signature PRIME 21 logo on each temple and the "I BELIEVE" rallying cry emblazoned on the brow. 'PRIME 21 - White' runs the full playbook of premium features, including a polarized gold PureBlend™ Lens for superior scratch resistance and a metal core for an enhanced fit. 

 

All 'PRIME 21' orders ship in premium case and packaging. This product is live and is not a pre-order item.

  • GenderUnisex
  • FrameGloss White
  • LensPolarized PureBlend™ Gold Mirror
  • UV Rating100% UV Protection
  • Fit / SizeMedium - Large
  • VibeIconic
  • In the Box Premium Faux Leather Case, Microfiber Pouch & Sticker Pack
....
ENTER TO WIN. *NO PURCHASE NECESSARY.

ENTER TO WIN. *NO PURCHASE NECESSARY.

Spend $1 earn

1 entry

This product is worth

45 entries
Why we made it.

The PRIME 21 in White blends versatility with CU pride, perfect for white-out games or complementing a black-and-gold look, embodying Deion’s "I Believe" spirit.

Deluxe, right down to the frame.

We’ve elevated the design of ‘Millenia DX’ with new materials for a more premium feel, greater durability, and enhanced comfort.

Upgraded Frame Design

‘Millenia DX’ features an upgraded new frame that’s tougher and more durable than ever. 

Added Metal Core

Flexible arms with a metal wire core increase adjustability without sacrificing integrity. 

Premium Materials

We’ve elevated the design of ‘Millenia DX’ with new materials for a more premium feel and greater durability.

Naked eye
PureBlend™
PureBlend™ Lens

PureBlend™ Lens is our most premium lens, featuring clarity and durability beyond anything we’ve ever offered.

Superior scratch resistance
Comfortable, lightweight fit
All-world clarity and durability
100% UVA/UVB protection
Product Review
5.0
Rated 5.0 out of 5 stars
125 Reviews
5.0
Rated 5.0 out of 5 stars
Based on 125 reviews
Total 5 star reviews: 124 Total 4 star reviews: 0 Total 3 star reviews: 1 Total 2 star reviews: 0 Total 1 star reviews: 0
99%would recommend this product
Slide 1 selected
Powered by OkendoOpen Okendo Reviews in a new window
Write a Review (Opens in a new window)
125 reviews
  • Jennifer
    I recommend this product
    Rated 5 out of 5 stars
    5 hours ago
    5 Stars

    Love the color and the fit!

    Was this helpful?
  • David P.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    Yesterday
    Stylish and functional!

    These sunglasses are a perfect blend of style and practicality. The lenses provide excellent UV protection, and the polarized coating eliminates glare, making them ideal for driving and outdoor activities. They’re lightweight and comfortable enough to wear all day, with a sleek design that complements any outfit. Highly recommended for anyone looking for both fashion and function!

    Was this helpful?
  • kevin b.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    Yesterday
    Prime Time

    Prime times are sweet!

    Was this helpful?
  • Danny
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    Yesterday
    So fly so fresh

    I look good in these, just need a black frame with gold lens option.

    Was this helpful?
  • Mickey
    I recommend this product
    Rated 5 out of 5 stars
    4 days ago
    5 Stars

    Fantastic. Fit great and look great. Got the black ones as well and am very impressed with the quality including the nice case!

    Was this helpful?
Reviews LoadedReviews Added
My Shopping Cart

Subtotal
$0
View Cart Checkout